Celebrate New Jersey’s Small Businesses this Saturday for Small Business Saturday!
Celebrated on the Saturday following US Thanksgiving, Small Business Saturday is an American shopping holiday occurring amidst the hustle of the holiday shopping season. This year, on November 25th, numerous towns in New Jersey, boasting many charming mom-and-pop shops, eagerly anticipate your presence for a day filled with exclusive discounts. Join in the spirit of supporting local businesses—let’s make this season a #ShopLocal celebration. All events are for November 25th unless noted otherwise.
For more events throughout the year, check out our Event Guide.
If you’d like to submit your event, click here.
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New Jersey Small Business Saturday:
North Jersey:
Small Business Saturday/Winter Wonderland in Montclair Center
Searching for the ideal gift for someone who seemingly has it all? Break free from the ordinary with Montclair Center’s array of small businesses offering unique, mind-blowing gifts this holiday season.
Chester Small Business Saturday
Chester has everything for all your gift-giving needs. Shop and Dine Historic Chester on Sat. Nov. 25th -support your local HCBA Member businesses.
Hackettstown’s Small Business Saturday
On Saturday, November 25, Small Business Saturday® takes center stage in Hackettstown, championing local enterprises in collaboration with American Express. The Hackettstown Business Improvement District encourages the community to Shop Small during the 2023 Holiday Season, showcasing exclusive deals from various businesses. From doorbusters at Berk’s Furniture to discounts at C & L Subs N Grub and a 35% off sale at Divine Kin, the town is brimming with specials. The Wheel of Chance at the BID Office offers a spin-to-win opportunity for BID Bucks and other prizes, with free parking provided by the Hackettstown Parking Authority to enhance the shopping experience. Holiday Music on Main Street, a book signing at LuLu’s Book Nook, and ongoing festivities extend the celebration through December 3rd, ensuring a joyous and shop-local holiday season in Hackettstown.
Washington Small Business Saturday Shopping Passport Event
Attendees should keep a watchful eye for the arrival of Santa and Mrs. Claus, who will be making rounds to local businesses between 10 am and 3 pm, offering photo opportunities with shoppers. Pocket Park will come alive with music and various festivities throughout the day. Generous contributions from several local businesses, including gift certificates, goodies, services, and more, have been assembled into a substantial prize basket valued at over $500. Shoppers have the chance to win this impressive prize, and the businesses contributing to the basket are the featured participants in the Small Business Saturday Shopping Passport.
Small Business Saturday Spectacular: Bloomfield Center Holiday Hunt
Scavenger Hunt encouraging shoppers to shop local this holiday season. Free tote bags, stocking stuffers, treats and warm drinks throughout the hunt. Live music, Santa, Ice Carving Demonstration, DIY ornament craft table, and holiday gift basket raffle at Six Points Plaza.
Central Jersey/Jersey Shore:
Small Business Weekend Artisan Market in Highland Park
November 24 – 26
FRIDAY NOVEMBER 24
— Farmers Market, 11am-4:30pm. Including the walk-up mobile vaccine clinic, and Christmas trees for sale! mainstreethp.org/farmersmarket
SATURDAY NOVEMBER 25
— Night Owl Market, 4-8 pm. Our arts, crafts, and artisan gift market. Including food, Christmas trees for sale, and live music. Learn more and fill out a vendor inquiry form here: mainstreethp.org/nightowl
— Gingerbread House Contest. Learn more and sign up to enter, here: mainstreethp.org/gingerbread
— Downtown Tree Lighting, 7-8 pm. With caroling from the Highland Park Community Chorus, and an appearance from Santa Claus with the Highland Park Fire Department!
SUNDAY NOVEMBER 26
— Small Business Sunday Arts & Crafts Market, 12-4 pm. Our arts, crafts, and artisan gift market. Including food, Christmas trees for sale, and live music. Learn more and fill out a vendor inquiry form here: mainstreethp.org/nightowl
Downtown Cranford Small Business Saturday
Downtown Cranford invites everyone to join them on Small Business Saturday for a celebration of local shopping during this holiday season. With the generous support of Cranford’s business owners, there are thousands of dollars worth of prizes to be given away. Participants are encouraged to retain their receipts from local shopping starting Monday, 11/20, and bring them to Eastman Plaza on November 25th. For every $10 spent, attendees will receive a raffle ticket, offering them the opportunity to win enticing gift baskets provided by the businesses of Cranford.
Downtown Metuchen Small Business Saturday
Embark on a festive journey through the streets of the 2023 Great American Main Street Award-winning town this holiday season! Visitors can partake in the seasonal delights by stopping at Peterson Park (446 Main Street) between 11 am and 7 pm. Immerse yourself in the holiday ambiance with beer, hot mulled cider, live music, and enchanting holiday whimsy. Delight in special visits from Santa and Mrs. Claus, scheduled from 11 am to 1 pm, and capture memories at the photo booth station. Attendees also stand a chance to win gift certificates throughout their favorite stores, all while enjoying exceptional shopping experiences across Downtown Metuchen.
Small Business Saturday at New Egypt Flea Market
Embark on a shopping adventure as the community embraces the spirit of giving! Explore unique and thoughtful gifts for your special someone while championing local and small businesses on this significant day. The Market Shoppes await your visit, complemented by additional on-site vendors, tempting food trucks, and the opportunity to engage with Santa. The festivities promise much more for everyone to enjoy, and, importantly, it’s a pet-friendly affair, ensuring a delightful experience for all.
Toms River Small Business Saturday
Show your love and support for local business and come out Saturday, Nov. 25th for Small Business Saturday. The Downtown Toms River Business Improvement District will be hosting a kick-off breakfast at The Downtown Shops @ 53 Main, 53 Main St. from 10am-12pm. Fuel up with some breakfast and then head out to tackle that holiday shopping list. Free 4 hour parking in the Irons Street lot, located behind The Wells Fargo Bank.
Fair Haven’s Small Business Saturday
Shopping, fun, and food around the beautiful town of Fair Haven. Tons of businesses are participating in this event offering brunch items, sales, giveaways, and trolley rides! Mark your calendars, you don’t want to miss out.
Shop Small Holiday Tradition – Long Branch’s Pier Village
On November 25th, Pier Village extends a warm invitation to the community to join in the celebration of Small Business Saturday®. This holiday shopping tradition honors small businesses, including those within Pier Village, and acknowledges the integral role customers play in this festive occasion. Save the date for November 25th, the Saturday following Thanksgiving, and prepare to embrace the Shop Small® spirit with family or friends. Visit Pier Village between 11:00 AM and 8:00 PM on this special day to partake in the festivities.
Small Business Saturday in Somerville
November 25
On November 25th, the community is invited to visit Downtown Somerville and join in the celebration of Small Business Saturday. Attendees can participate in raffles, take advantage of special sales, and relax at the Small Business Saturday Lounge, where complimentary snacks, chair massages, live entertainment, and free gift wrapping courtesy of the Somerville Civic League await. The event is part of an effort to promote the “Shop Small” campaign, encouraging the community to support local businesses and dine in Downtown Somerville throughout the holiday season.
Ocean Grove’s Small Business Saturday
Visit Ocean Grove to shop, dine and support your favorite small businesses for all of your Holiday needs. The shops offer a wide variety of unique and special gifts for everyone on your shopping list.
Red Bank Small Business Saturday
Think small and shop local on Small Business Saturday® and all season long. Visit many of your favorite Red Bank businesses for discounts and fun give-aways. Free shopping bags will be distributed throughout downtown (while supplies last). Free Parking throughout town all weekend! It’s a holiday shopping tradition, backed by American Express, that celebrates small businesses in towns similar to Red Bank. Red Bank RiverCenter office will be open for the sale of gift cards between 11 a.m. to 4 p.m. on the big day.
South Jersey:
SIC Shop Small Weekend
November 24 – 26
Experience Thanksgiving Weekend in the vibrant setting of Sea Isle City, NJ, and revel in the celebration of our distinct small businesses while accomplishing your holiday shopping goals! The SIC Shop Small Weekend is set to make its return from Nov. 24-26, 2023. Traverse the town as businesses extend deals, discounts, and warm hospitality, creating a festive atmosphere to kick off the holiday season. Shoppers who spend $25 or more at participating establishments on Saturday stand a chance to win an iPad Pro from the Chamber of Commerce, with the drawing happening live on Facebook at 5:30 pm. Take a break for lunch and dinner at your favorite restaurants, savoring the delights the holiday season brings.
Brunch Big, Shop Small
November 25 & 26
Celebrate the abundance of brunch and breakfast options in Downtown Haddonfield while supporting local businesses throughout the weekend. “Brunch Big, Shop Small” is a not-to-be-missed event during Small Business Weekend on Saturday, November 25, and Sunday, November 26. Early openings by Downtown Haddonfield merchants and special breakfasts or brunches at various restaurants await patrons. Additionally, parking is complimentary from Thanksgiving until New Year’s Day, adding to the convenience of the experience.
Uptown Pitman Small Business Weekend
Novemeber 25 & 26
Support the Pitman business community by shopping locally throughout the weekend! On Small Business Saturday, Borough Hall hosts the Pitman Bucks Sale from 10 am to 12 pm, where the GPCC offers bonus cash for purchases: $50 gets $70, $100 gets $140, and $150 gets $210 (maximum purchase per person). Pitman Bucks, redeemable at most Uptown Pitman businesses, make excellent gifts. The day includes Uptown Carriage Rides with storybook characters, music in Ballard Park, ribbon cuttings for new retailers, and a Holiday Happy Hour from 2 pm to 5 pm. An all-day Uptown Elf Scavenger Hunt adds to the festive atmosphere. On Parade Day Sunday, enjoy brunch or lunch at local restaurants, with music on Broadway from 12 pm to 3 pm, an Elf Scavenger Hunt throughout Pitman, and the Santa Parade down Broadway at 5 pm, followed by a Tree Lighting in Ballard Park.
Small Business Christmas
November 25 & 26
Support small and local artisans and craftsmen all in one place. Dragon Village transforms into a Christmas Village to jump start the holiday season. Of course there will be pictures with Santa and the Grinch!
97 Trench Road, Bridgeton, NJ
Cost: $2 per car
Small Business Weekend in Downtown Hammonton
The Downtown that’s here for you year ‘round is celebrating their big holiday! Small Business Saturday in Downtown Hammonton is the day to show your love for your favorite businesses, all while prepping for your holiday season! Shop small. Shop Hammonton for special sales and incentives.
Small Business Saturday in Lavalette
Annual event to support Lavalette’s small businesses.
Small Business Saturday in Salem
Shop Small is a nationwide movement to celebrate small businesses every day and to help communities thrive and stay vibrant. You’re a key part in helping local small businesses thrive. By shopping or dining at small businesses, you’re showing your support for the businesses in your neighborhood & community!
